Calling All Kooky Goofy Awkward Witches (#1 Branding Tip)

branding Sep 10, 2024

No shade, but working with a lot of other business coaches means being trained/indoctrinated to be more: masculine, white, Western, logical, “professional,” deferential to authority, and “productive” to the demands of industrialism. Censored, watered down, fitting in, working your fingers to the bone and neglecting your Spirit.

But I believe down to my bone seed….

That you can achieve great, fabulous, wonderful things and become abundant AF … all while being the very truest and real version of you. While honoring yourself, your needs, your uniqueness….

In fact, showing up as the kooky goofy awkward witch that you are and letting your freak flag fly might be the tipping point… the point at which clients come out of the woodwork to work with you!

Because they were looking for someone just like you all along, but you were hiding.

When you show up as your flawed, messy, weirdo, magical, complex, contradictory human self, you can more quickly, easily, and JOYFULLY build your business.

This is a radical and massive tipping point for a lot of my clients.

They start off as newbie entrepreneurs “playing it safe”, because they don't want to be “too (insert adjective here)”. 

Little do they know, what they're hiding… is the most magnetic, attractive, lovable and desi,rable thing about them!

That's their Unique Selling Proposition, their differentiation point, the BAT SIGNAL they need to be shining into the night sky (yeah, just like Batman!) to call in their perfect fit, most soul aligned, sent from heaven clients.

When you can OWN your uniqueness and proclaim it boldly; that's when you'll have a strong AF personal brand.

Your personal brand is your most valuable business asset, because people want to hire real people, not boring robots. People want to work with other real people, not companies or corporations.

And REAL PEOPLE are complex and multifaceted.

So, OWN your brand. Embody it. Live it. Be it.

When you are a solo-prenuer… you ARE your brand. It's just... you. But, the real REAL you!

Your brand is your authentic essence.

It's your WHOLE ASS VIBE + PERSONALITY. 

Claim it. Take off the masks that you wear.

Thanks you for being here.

 

I love you so much.

 

xoxo

 

M

 

 

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