Attract More Doula Clients w/ Buy Now, Pay Later Options (Klarna, Afterpay, Affirm, etc!)

What if EVERY client paid IN FULL… and no one EVER defaulted on that flexible payment plan you so generously offered them? With this piece of tech… it's guaranteed. 🎉

Check it; as a business coach, I’ve seen ALL the pricing strategies for growing a service-based business, and let me tell you: offering Buy Now, Pay Later (BNPL) options at checkout? Absolute gold! (I'm talking Klarna, Afterpay, Affirm, etc!)

If you’re offering high-ticket services—like birth doula packages or midwifery services—and not giving people the flexibility to pay in installments, you're leaving money on the table, bebe! We don’t want that!

BNPL is a hot dang magic trick 🪄 that makes your services more accessible, reduces sticker shock, and boosts your revenue. Let’s dive into how this works, why you’ll love it, and how you can easily set it up using ThriveCart (the checkout wizard you didn’t know you needed).

Why Buy Now, Pay Later Is the Secret Sauce

When it comes to high-ticket services like birth doula packages or midwifery services, potential clients might get nervous about dropping that big chunk of change upfront. Enter Buy Now, Pay Later... the ultimate customer anxiety reducer!

Here’s how BNPL helps your business (AND makes your clients very happy)

• While your customer chooses a flexible payment plan, YOU get paid the whole amount upfront! Can I get a hell yeah? Can I get an AMEN? In addition to getting your entire fee upfront, you no longer have to worry about clients defaulting on their payment plan. God bless. 

• Bye-Bye, Purchase Anxiety: Your clients can break down the cost of your service into manageable chunks, making it way easier to say "yes!"

• Cha-Ching! More Sales: By removing the biggest hurdle—price—you’ll see more people converting at checkout. It’s like watching your client list grow overnight.

• Higher Sales, Happier Clients: People are more likely to go for your *premium* packages when they know they don’t have to pay everything upfront.

• Broader Audience Appeal: You’ll attract a wider range of clients, including those who may not have immediate access to the funds but still want to invest in your services.

See? It’s a win-win all around! Now, let’s talk about the magical tool that makes it all happen: ThriveCart.

Why ThriveCart is Your New Best Friend for BNPL

If you’re unfamiliar with ThriveCart, get ready to meet your new best friend! ThriveCart is a super-powered checkout platform that makes selling anything online—from digital products to physical goods to high-ticket services—super easy.

Here’s why I love using ThriveCart to set up BNPL

• Easy Integration: ThriveCart plays nice with the biggest BNPL players like Klarna, Affirm, and Afterpay. A few clicks and BOOM, your clients have flexible payment options at their fingertips.

• Boost Your Conversions: ThriveCart is built to increase sales conversions. Adding BNPL? It’s like pouring rocket fuel on your conversion rates!

• Flexible Payment Options Galore: Want to offer your own custom payment plans in addition to BNPL? ThriveCart’s got you covered.

OK boo, now you know WHAT ThriveCart is and WHY you need it… here's HOW to set it up! 💗

How to Set Up Buy Now, Pay Later with ThriveCart (Step-by-Step)

Ready to offer BNPL and start booking more high-ticket clients? Here's how to get it up and running in ThriveCart:

1. Get Yourself a ThriveCart Account

If you haven’t already signed up, go ahead and do that HERE! ThriveCart is a one-time investment that’ll pay off big time. No monthly fees—just a lifetime of value (seriously).

2. Create Your Product or Service

Once you're inside ThriveCart, set up your product or service. For example, you’d create a product for your birth doula package (or whatever high-ticket service you offer).

3. Head to Payment Options

In the product setup, go to the "Payment" section. ThriveCart gives you several options—one-time payments, subscriptions, payment plans… it's like a candy store for payment setups.

4. Connect a BNPL Provider

Now, let’s add the magic. ThriveCart integrates with several BNPL providers, so pick your favorite from this A-list:

• Klarna: Clients can split payments into four interest-free installments, or pay later. It’s like giving them time to love you even more.

• Affirm: Affirm lets your clients spread payments over a longer period—up to 36 months. That’s three years of payments, but you get paid upfront!

• Afterpay: Break payments into four equal chunks, paid every two weeks. It’s a no-brainer for clients who want to spread the cost evenly.

To connect, just sign up with your preferred BNPL provider, then link it in ThriveCart via the "Integrations" section.

5. Set Your BNPL Terms

Once you’re connected, set the payment terms that work best for your business. Choose the number of installments, payment duration, etc., based on what your BNPL provider offers.

6. Test the Checkout Process

Before going live, do a quick test run. Make sure the BNPL option shows up and everything is as smooth as butter for your clients. No surprises here!

7. Launch and Shout It from the Rooftops

Your BNPL option is live, and now it’s time to let your clients know! Promote it everywhere—social media, email, your website. Make it crystal clear that they can get your amazing services now and pay later. (Trust me, they’ll love you for it!)

The Big Takeaway

If you want to attract more high-ticket doula and midwifery clients and make your premium services more accessible, offering Buy Now, Pay Later at checkout is a no-brainer. For birth doulas and other service-based businesses, flexible payment solutions help break down financial barriers, making it easier for clients to commit.

With ThriveCart, setting up BNPL options with Klarna, Affirm, and Afterpay is easy and fast. Plus, it integrates beautifully with the rest of your checkout process, meaning you get paid upfront, while your clients get the flexibility they need. It’s the ultimate win-win situation.

So, what are you waiting for? Get BNPL up and running today, and watch those high-ticket clients roll in! You’ve got this! 🎉

xoxo!

Melynda